SEO, SEM and Move Quoting App CLIENT EL CHEAPO MOVERS LAUNCHED 2013  

Remix Contest Marketing Platform CLIENT PRODUCT OF GIANT STEP LAUNCHED 2012 – Present  

Integrated Marketing of Super Scoopy: Pet Clean-Up Bags CLIENT PARTNERSHIP WITH ZOHAR GROUP & MICHAEL MORRIS LAUNCHED 2012-on HIGHLIGHTS * Developed a new consumer product with a plastic bag manufacturer (Zohar Group), and a new concept in pet clean-up bags: “Get a year’s supply in just one box!”. Shipped right to your door, Scoopy Bags offer the best value on the market, reducing the need to search for bags and travel to the stores. For a limited time, every purchase of a box includes a free Scoopy carrying pouch. * Brand identity, product packaging design, website, and logistics * Trade show booths at various pet events including Woofstock, Bark for Life and Purina Dog Walk. ‘Official Poop Bag’ at the 2013 Winter Woofstock sponsoring poop bag stands throughout the show. * Developed marketing partnerships with the Canadian Cancer Society’s Bark for Life program, Talent Hounds (TV show on the Pet Network), GTAPets.com, Love4Dogs, BarkLoudly and many more. * Integrated marketing including a ‘Pet Comics Contest‘ using Giant Step’s ComicReply online contest platform – upload photos of your pet, add clip-art props, talking bubbles and post a 1-4 frame comics with your pet. The most-voted comics each month win a free […]

Integrated Marketing Campaigns CLIENT CLEAN FREAK PATROL LAUNCHED 2006-7 Visit The Site HIGHLIGHTS * Investment secured  to launch a new product * 1000  Shoppers Drug Mart locations * 60M impressions in national ad campaign * IR, Trade, and Consumer marketing * Web, Print, TV, Outdoor, Events, Publicity * Developed corporate marketing strategy * Assisted securing over $2.5M investment * National Shoppers Drug Mart distribution deal * National partnership with Junior Achievement * Trade communications and consumer marketing * Sales kit, trade booths and sales presentations * Interactive children's edu-tainment website * National advertising campaign - 60M impressions * TV, Radio, Internet, and Print ad creative * National publicity through PR and events * Viral web marketing campaign “..an entertaining educational website" - Tim and Bonnie in the Morning, 610AM Radio "..Barbie and GI Joe style electronic playground" - Torontoist.com Clean Freak Patrol is a manufacturer of consumer hygiene products for children, including hand sanitizing gel, soap and wipes. Working with the Creative Marketing Network, Giant Step developed and implemented an overall marketing strategy for the company, which helped secure over $2.5M in venture capital for the company. Extensive prototyping of virtually every aspect of the marketing plan supported the sales […]

Social Marketing for Live Webcast Service

Film Site & Social Network CLIENT Artesian Films LAUNCHED 2015 Visit The Site HIGHLIGHTS * Custom responsive website for documentary feature film * Custom social network site for musicians and fans * Music remix contest using ComicReply * PR and social media marketing PROJECT SUMMARY INDUSTRY Entertainment, Media, Music AUDIENCE General Audience TECHNOLOGY HTML,CSS, Javascript, WordPress DELIVERABLES TV Ad, In-Theatre Ad, Video, Web Site SERVICES Website

Social Media Campaigns CLIENT PIXMAC LAUNCHED 2010 Visit The Site HIGHLIGHTS * On-going social media campaigns * Marketing on Facebook, Twitter, etc. PROJECT SUMMARY INDUSTRY Photography AUDIENCE General Audience TECHNOLOGY Photoshop DELIVERABLES Social Media Engagement SERVICES Writing, Graphic Design, Social Media Engagement, Search Engine Marketing (SEM)