‘Atlas’ Concept for Open-Source Mobile Device CLIENT DIRECT LEAP TECHNOLOGIES INC. LAUNCHED 2002 HIGHLIGHTS * Developed a business plan for a new device * An inexpensive mobile computer using open-source software and cutting-edge file management system that is easier to use

Mobile Marketing Corporate Sales Presentation CLIENT G8WAVE / SDI LAUNCHED 2007 Visit The Site HIGHLIGHTS * g8wave is a mobile marketing company * Created a sales presentation for integrating SDI's technologies with g8wave's for music industry clients - offering a mobile social network and other tools

Nespresso-Compatible Coffee and Tea Capsules & Machines CLIENT CAFE LAVICA INC. LAUNCHED 2004 Visit The Site HIGHLIGHTS * Designed and developed the brand's website (using Magento eCommerce) * Enhanced the brand identity and general visual design * Produced a powerpoint presentation that led to retail placements

Integrated Marketing Campaigns CLIENT CLEAN FREAK PATROL LAUNCHED 2006-7 Visit The Site HIGHLIGHTS * Investment secured  to launch a new product * 1000  Shoppers Drug Mart locations * 60M impressions in national ad campaign * IR, Trade, and Consumer marketing * Web, Print, TV, Outdoor, Events, Publicity * Developed corporate marketing strategy * Assisted securing over $2.5M investment * National Shoppers Drug Mart distribution deal * National partnership with Junior Achievement * Trade communications and consumer marketing * Sales kit, trade booths and sales presentations * Interactive children's edu-tainment website * National advertising campaign - 60M impressions * TV, Radio, Internet, and Print ad creative * National publicity through PR and events * Viral web marketing campaign “..an entertaining educational website" - Tim and Bonnie in the Morning, 610AM Radio "..Barbie and GI Joe style electronic playground" - Torontoist.com Clean Freak Patrol is a manufacturer of consumer hygiene products for children, including hand sanitizing gel, soap and wipes. Working with the Creative Marketing Network, Giant Step developed and implemented an overall marketing strategy for the company, which helped secure over $2.5M in venture capital for the company. Extensive prototyping of virtually every aspect of the marketing plan supported the sales […]