Pet Comics Contest App CLIENT SCOOPYBAGS.COM LAUNCHED 2015-on (in progress) Visit The Site
Read On
CLIENT
PARTNERSHIP WITH ZOHAR GROUP & MICHAEL MORRIS
LAUNCHED
2012-on
[custom_button style="btn_large btn_type10" icon="icon-Link" target="_blank" href="http://scoopybags.com"]Visit The Site[/custom_button]
HIGHLIGHTS
* Developed a new consumer product with a plastic bag manufacturer (Zohar Group), and a new concept in pet clean-up bags: "Get a year's supply in just one box!". Shipped right to your door, Scoopy Bags offer the best value on the market, reducing the need to search for bags and travel to the stores. For a limited time, every purchase of a box includes a free Scoopy carrying pouch.
* Brand identity, product packaging design, website, and logistics
* Trade show booths at various pet events including Woofstock, Bark for Life and Purina Dog Walk. 'Official Poop Bag' at the 2013 Winter Woofstock sponsoring poop bag stands throughout the show.
* Developed marketing partnerships with the Canadian Cancer Society's Bark for Life program, Talent Hounds (TV show on the Pet Network), GTAPets.com, Love4Dogs, BarkLoudly and many more.
* Integrated marketing including a 'Pet Comics Contest' using Giant Step's ComicReply online contest platform - upload photos of your pet, add clip-art props, talking bubbles and post a 1-4 frame comics with your pet. The most-voted comics each month win a free box of Super Scoopy clean-up bags (a year's supply in just one box).
* Scoopy bags are also perfect to clean cat litter boxes and lock-in odors from baby diapers.
Read On 
The CARP Challenge - Online Video Contest CLIENT CARP / ZOOMER MEDIA LAUNCHED 2011 Visit The Site HIGHLIGHTS * Created an online video contest promoting CARP memberships * Participant upload videos and share to get votes * The CARP Challenge was created by customizing Giant Step's ComicReply online contest platform
Read On
Online Trivia Contest at Advertising Week CLIENT CANADIAN ADVERTISING MUSEUM LAUNCHED 2012 Visit The Site HIGHLIGHTS * Created an online trivia contest for the Canadian Advertising Museum as a promotion for the museum during AdvertisingWeek (using Giant Step's ComicReply online contest platform) * Participants answer multiple-choice questions - testing their knowledge of Canadian advertising history (facts about agencies, campaigns, personalities, etc.) * Daily top winners announced during the week-long event * Created print and social media promos
Read On
CLIENT
HOP TO IT PRODUCTIONS
LAUNCHED
2016
[custom_button style="btn_large btn_type10" icon="icon-Link" target="_blank" href="http://talenthounds.ca/talent-hounds/make-a-pet-card-share-the-love-contest"]Visit The Contest[/custom_button]
[custom_button style="btn_large btn_type10" icon="icon-Link" target="_blank" href="http://talenthounds.ca/contests/winner-announced-see-the-hilarious-top-entries"]Visit The Winners[/custom_button]
HIGHLIGHTS
* Custom Pet Comics Contest for Mother's Day
* Using the ComicReply contest platfrom
* Adjusted to fit in the brand's Wordpress site
Read On 
Film Site & Social Network CLIENT Artesian Films LAUNCHED 2015 Visit The Site HIGHLIGHTS * Custom responsive website for documentary feature film * Custom social network site for musicians and fans * Music remix contest using ComicReply * PR and social media marketing PROJECT SUMMARY INDUSTRY Entertainment, Media, Music AUDIENCE General Audience TECHNOLOGY HTML,CSS, Javascript, WordPress DELIVERABLES TV Ad, In-Theatre Ad, Video, Web Site SERVICES Website
Read On