Content Management System (CMS) for Flash Site CLIENT BOLA GROUP PHOTOGRAPHY (Studio / Agency) LAUNCHED 2003 HIGHLIGHTS * Photography studio and artist management agents * Artist images used in top magazine publications * Created custom CMS that updates a Flash site * Web design updates ABOUT THE PROJECT The BOLA Group is an artist management company representing some of the finest photographers in Canada. With spacious development studios and expert industry producers, the BOLA Group delivers hassle-free professional photo shoots and great pictures. Representing commercial photographers requires putting their work online for client reviews. An original site already existed with a distinctive design using Flash, but the owners needed an automated system to easily update the site, both text and images. Our solution was an Easy Site Updating tool for the Flash site. First we created an Administration Login page, where producers can enter a secure section of the site. Then, we created a custom-made updating tool featuring the photographers represented by BOLA, and allowing agents to choose new images and text that best represent the photographer's work.PROJECT SUMMARY INDUSTRY Entertainment, Media, Photography, Art AUDIENCE General Audience TECHNOLOGY HTML,Flash, PHP, MySQL DELIVERABLES Website, Content Management System (CMS) SERVICES Graphic Design, […]

Website for TV Cooking Show CLIENT GUARDIAN ENTERTAINMENT LAUNCHED 2005 HIGHLIGHTS * Online campaign for a TV show * Celebrity chef helps cook for a date * Website used to find couples for the show * Visual concept, design, and developmentPROJECT SUMMARY INDUSTRY Entertainment, Media, TV AUDIENCE General Audience TECHNOLOGY HTML, PHP DELIVERABLES Website SERVICES Graphic Design, User Interface (UI), Experience Design (UX), Web Design, Web Development

Integrated Marketing CLIENT OFF CENTRE MUSIC SALON LAUNCHED 2009-present Visit The Site HIGHLIGHTS * Concerts at the CBC's Glenn Gould Studio (now at Trinity St. Paul's Centre) * Marketing strategy and execution * Integrated campaign: Web, Print, PR, Ads ABOUT THE PROJECT Off Centre Music Salon presents classical music in an innovative atmosphere that evokes the spirit of a 19th century European salon. Held on Sunday afternoons at Toronto’s Trinity-St. Paul's Centre, Off Centre seeks to inspire, educate and entertain by drawing connections between music, history, literature, art, design, and theatre through informative mini-lectures, readings by eminent Canadian scholars and performers. PROJECT SUMMARY INDUSTRY Entertainment, Music, Events, Non-Profit AUDIENCE General Audience TECHNOLOGY HTML, CSS, Javascript, WordPress DELIVERABLES Website, Video, Flyers, Social Media Engagement, Ticket Sales SERVICES Marketing Strategy, Creative Concepts, Graphic Design, User Interface (UI), Experience Design (UX), Web Design, Web Development, Writing, Video Production, Social Media Marketing, Public Relations (PR), Marketing Outreach, Search Engine optimization (SEO), Search Engine Marketing (SEM), eCommerce

Web Presence for TV + Film Actor / Producer CLIENT MARCEL JONES LAUNCHED 2010 Visit The Site HIGHLIGHTS * Featured in Degrassi, The Latest Buzz * Producer of an upcoming film PROJECT SUMMARY INDUSTRY Entertainment, Media, TV, Film AUDIENCE General Audience TECHNOLOGY HTML DELIVERABLES Website, Video Steams, Photo Galleries SERVICES Graphic Design, User Interface (UI), User Experience (UX), Web Design, Web Development

Celebrity Web Presence CLIENT Rastaphil (World Beat Music) LAUNCHED 2007 Visit The Site "Giant Step have done an amazing job on my web site" - RastaPhil, Musical Artist, co-produced by Mark Wahlberg HIGHLIGHTS * Digital marketing strategy for a musical artist * Official site for Hollywood-managed personality * Exec. producers Mark Walhberg, Eric Weinstein * Single played on HBO's 'Entourage' TV show * Debut album supported by Roots Canada * Site features, music, videos, photos, press, eCommerce * Behind-the-scene at 'Shooter' film by Paramount ABOUT THE PROJECT Phillip Thomas, popularly known as ‘Rasta’ Phil was the mentor, co-producer, and spiritual advisor to many famous musical groups through the 80’s and 90’s, including New Kids on the Block, New Edition, Marky Mark and the Funky Bunch, and more. This talented Trinidadian-born musical genius started his musical career as a popular local DJ in Boston, U.S.A. and soon became a force in the local musical scene. His original talents and positive lyrics became well known both internationally. His creative ideas and talent helped groom many local artists and kept them focused and grounded as they watched Phil developed the local music scene. Phil has also worked with top reggae artists including the […]

Web Presence for Award-Winning Actor / Director CLIENT WALTER ALZA LAUNCHED 2005 Visit The Site "Everybody loves the site! It has been very effective." - Walter Alza, Award-winning Actor / Director HIGHLIGHTS * Official site for award-winnning actor / filmmaker * Positioning for casting, producing, directing roles * Over 250 hours in feature films and television * Co-starred with 50Cent and Terrance Howard * Lead roles in 'Metropia', 'At the Hotel' and more * Rave reviews by all Canadian media outlets * Site features photos, video clips, press, news * Integrated blog allows updating easily * Site exudes a celebrity image ABOUT THE PROJECT Giant Step has launched website for a top Canadian actor. The online engagement included redesigning the official Walter Alza website, with a focus on positioning Alza for casting, producing and directing roles in major television productions and feature films. With the recent release of the movie ‘Get Rich or Die Tryin’’ in which Alza co-starred with 50 Cent and Oscar Nominee Terrance Howard, as well as running a lead role in the 90-episode show  'Metropia' – Alza’s celebrity status is on the rise in the Canadian market and abroad. The challenge was to make sure that […]

Brand-able Social Media Platform CLIENT M:30 COMMUNICATIONS (for AT&T Rock The Vote) LAUNCHED 2009 Visit The Site > Co-produced a social networking platform > Launched yoozur.com with many features > Customized for AT&T Rock the Vote for the 2008 US Election at rockthevote.com/yoozur and yoozur.com/rockthevote > Created sponsor pages for Toyota and many pop stars HIGHLIGHTS * Created a new social networking media platform * Includes many of the features of other networks such as Facebook / MySpace * First client was AT&T Rock the Vote * Included in the official rockthevote.com site Giant Step and SDI worked with M:30 Communications to create the Yoozur system. PROJECT SUMMARY INDUSTRY Entertainment, Media AUDIENCE General Public, Youth, Young Adult TECHNOLOGY HTML, Flash, Flex Builder, PHP, MySQL DELIVERABLES Website, Content Management System (CMS), Online Community, User Accounts SERVICES User Interface (Ui), Web Design, Web Development, Database Architecture, Content Production

Online Memorials Platform       CLIENT MEMORIAL MATTERS INC. LAUNCHED 2010/2012 Visit MemorialMatters.com Visit MemorialPets.com HIGHLIGHTS * Platform for creating online memorials * Designer templates + many features * Software-as-a-Service (SAAS) model * Web development, PR, Partnerships * Launched FuneralConnect.ca in 2011 * Collaboration on 'white-label' platform implementations * Available for funeral homes, cemeteries, tribute publishers + more * Launched a similar platform for pets SHARED CLIENT PARK LAWN LP LAUNCHED 2011/2012 Redesign for campaign * Customized the Online Memorial platform for Park Lawn LP, the second-oldest cemetery group in Toronto, established in 1892. * Platform installation, customization, and integration into the value delivery process, offering branded online memorials for clients. * Applied a new style redesign to the Park Lawn Online Memorials platform based on the main site redesign by another agency. * The redesign is part of a media campaign that includes radio and print advertising for Park Lawn LP. Visit Park Lawn MemorialsPROJECT SUMMARY INDUSTRY Funeral / Memorial AUDIENCE General Audience TECHNOLOGY HTML, CSS, Javascript, PHP/MySQL, Flash DELIVERABLES Website, SAAS Platform, eCommerce, Content Management System (CMS), User Accounts, Photo Galleries SERVICES Graphic Design, User Interface (UI), User Experience (UX), Web Design, Web Development, Database Architecture, Content Production SCREENSHOTS

TV / Theatre Ads + Web Presence CLIENT REELWORLD FILM FESTIVAL & FOUNDATION LAUNCHED 2005/6 Visit The Site "I know I can count on Giant Step for a job well done" - Tonya Lee Williams, Founder + President, Reelworld Film Festival & Foundation HIGHLIGHTS * Produced commercials for 2005 Film Festival * Collaboration with Warner Bros. Marketing * 3D animated spots for TV + Theatre * 2005  festival trailer aired on CityTV, CTV, GlobalTV + more * Featured in all 80+ Famous Players movie theaters * Featured before each film during the festival * Aired on the TTC's One Stop Media Network * Part of a larger campaign - posters / events / pr * Best attendance in 5 years - over 10,000 * Designed online experience for 2006 festival ABOUT THE PROJECT ReelWorld is an annual festival celebrating diversity in filmmaking. In 2005 ReelWorld needed a trailer produced to help boost attendance at the festival. Print promotions were already set, and the trailer needed to expand on that vision. The challenge was to create a 30 second TV spot that will attract film fans and sell tickets, on a very tight timeline. In collaboration with the festival's marketing board […]