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AWARDS
DIGITAL MARKETING INDUSTRY RECOGNITON
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August 2, 2011
Giant Step wins a Gold EMPixx Award for the flying Gogo's interactive animation.
The EMPixx Awards are sponsored by the American Pixel Academy, founded by David E. Carter, creator of the Telly® Awards.
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January 24, 2011
Giant Step presents as a finalist in the 2011 Digital Launch Pad competition, a new partnership of nextMEDIA and the National Association of Television Program Executives (NATPE)
Giant Step presented the Gogo's Crazy Bones online fan club, which was recently launched with unique content for Poland, Colombia, and Israel. The session focused on the power of leveraging online User-Generated Content (UGC) contests to maximize marketing results on the web. Giant Step's online Engagement Machineconcept provided a high-level view of digital marketing for content brands, as well as a collection of Digital Modules that enable online audiences to create personalized branded content.
More about the NATPE/nextMEDIA showcase >
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November 3, 2010
Giant Step selected as a 2010 nextMEDIA Digital Hot List finalist for the Gogo's Crazy Bones web site in the 'Hot Online Property' category
Since its inception in 2007, nextMEDIA has been the launching pad for the newest products in the digital media industry and the top networking and business development platform for the next-generation marketplace. nextMEDIA has expanded to include all areas of the entertainment industry most affected by the changing digital ecosystem, including television, advertising, mobile, gaming and music.
The nextMEDIA Digital Hot List program seeks out and showcases the hottest emerging online properties, the most innovative new apps, games and tech solutions, and the freshest ideas from online content creators, with the goal to connect emerging content producers and technology developers with interactive agencies, broadcasters and publishers hungry for new ways to reach out to wired audiences and consumers.
The Hot List is organized into three categories that reflect the ways in which agencies and publishers are partnering with content producers and developers. An expert panel of industry leaders have selected six finalists from an amazing range of submissions from across Canada. Finalists showcase live at nextMEDIA Toronto in front of an audience of advertisers, broadcasters, and online publishers actively looking for exciting partnership opportunities.
Giant Step showcase >
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October 31, 2010
Giant Step Inc. received the Gold Award for "Websites / Online Marketing" in the "Toy / Hobby" category - for the Gogo's Crazy Bones web site
[ www.gogoscrazybones.com ].
The International Davey Award is the largest and most prestigious awards competition exclusively for the "Davids" of creativity.
David defeated the giant Goliath with a big idea and a little rock - the sort of thing small firms do each year. The annual International Davey Awards honors the achievements of the "Creative Davids" who derive their strength from big ideas, rather than stratospheric budgets.
The Davey Awards may be for smaller organizations, but the judges have big reputations. The Davey is sanctioned and judged by the International Academy of the Visual Arts, an invitation-only body consisting of top-tier professionals from a "Who's Who" of acclaimed media, advertising, and marketing firms. IAVA members include executives from organizations such as Condè Nast, Michael Kors Inc., Disney, The Ellen Degeneres Show, Microsoft, HBO, Monster.com, MTV, Polo Ralph Lauren, Sotheby's Institute of Art, Victoria's Secret, Howcast and many more.
Award Link (click on Giant Step) >
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January 18, 2010
Giant Step Inc. was awarded Outstanding Achievement for excellence in the design, development and implementation of the Gogo's Crazy Bones - Online Community [ www.gogoscrazybones.com ]. The honor, granted by the Interactive Media Awards, recognizes that the project met and surpassed the standards of excellence that comprise the web's most professional work. The judging consisted of various criteria, including design, usability, innovation in technical features, standards compliance and content. In order to win this award level, the site had to meet strict guidelines in each area - an achievement only a fraction of sites in the IMA competition earn each year.
View the award >
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JUDGING SYSTEM & RESULTS [ taken from the IMA website ]
To win an award the entry had to successfully pass through the comprehensive judging system. The judges utilize a points-based scoring system which allows each entry to receive a maximum of 500 points. By adhering to the specific guidelines and criteria of this system the judges are able to maintain the highest degree of fairness, accuracy and integrity; competently and effectively evaluate entries; and, deliver clear results.
The project was scored using five specific criteria, with a score from 0-100 awarded for each criterion. The total of these five scores established the overall score up to a maximum of 500. Websites receiving an overall score between 460 and 479 receive the Outstanding Achievement award. Websites receiving an overall score between 480 and 500 receive the Best in Class award.
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Our scores are as follows:
Design: | 94 / 100 |
Content: | 95 / 100 |
Feature Functionality: | 97 / 100 |
Usability: | 93 / 100 |
Standards Compliance & Cross-Browser Compatibility: | 82 / 100 |
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Total: | 461 / 500 |
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The Interactive Media Awards recognize the highest standards of excellence in website design and development and honor individuals and organizations for their outstanding achievement. Sponsored by the Interactive Media Council, Inc., a nonprofit organization of leading web designers, developers, programmers, advertisers and other web-related professionals, the competition seeks to elevate the standards of excellence on the Internet. For more information visit http://www.interactivemediaawards.com.
November 16, 2003
Gil Katz, co-founder of Giant Step, won second place in the University of Toronto's Organizational Development Alliance (ODA) Business Case Competition. The OAD is a Commerce Club at the university, in partnership with the UofT Consulting Association, and many sponsors including The Boston Consulting Group, McKinsey&Company, and Deloitte.
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