January 24-26, 2011
Giant Step presents as a finalist in the 2011 Digital Launch Pad competition, a new partnership of nextMEDIA and the National Association of Television Program Executives (NATPE)
Giant Step presented the Gogo's Crazy Bones online fan club, which was recently launched with unique content for Poland, Colombia, and Israel.
The session focused on the power of leveraging online User-Generated Content (UGC) contests to maximize marketing results on the web. Giant Step's online Engagement Machine concept provided a high-level view of digital marketing for content brands, as well as a collection of Digital Modules that enable online audiences to create personalized branded content.
About the nextMEDIA Digital Launch Pad
Produced in partnership with NATPE, The nextMEDIA Digital Launch Pad seeks out and showcases the hottest emerging online properties, the most innovative new apps, games and tech solutions, and the freshest ideas from video content creators. Our goal is to connect emerging content producers and technology developers with interactive agencies, broadcasters and publishers hungry for new ways to reach out to wired audiences and consumers. Entries to the Launch Pad are reviewed by an expert panel of industry leaders, and up to 6 finalists are selected to showcase live at NATPE. www.nextmediaevents.com/natpe/
Since its inception in 2007, nextMEDIA has been the launching pad for the newest products in the digital media industry and the top networking and business development platform for the next-generation entertainment marketplace. nextMEDIA offers opportunities for delegates to access multi-platform partnerships and learn about key technology trends. nextMEDIA programs a number events throughout the year, including the upcoming nextMEDIA Banff, taking place as part of the Banff World Media Festival, June 12th - 15th, 2011, at the Fairmont Banff Springs. www.banffmediafestival.com | http://www.nextmediaevents.com/toronto/
NATPE||Content First is a global, nonprofit organization committed to serving as a catalyst for the content revolution. Evolving to meet the needs of a changing media landscape, NATPE, through its many activities including exclusive videos, live streaming events and vibrant annual market, is at the nexus of the multiplatform content world. Moving to Miami, a major international destination, NATPE 2011, January 24 to 26 is where creativity meets connectivity and commerce. http://www.natpe.org
CONGRATULATIONS TO STITCH MEDIA, CREATORS OF COMEDY WEBSERIES 'MODERATION TOWN', WINNER OF THE 2011 DIGITAL LAUNCH PAD!
Monday, January 31, 2011 - Moderation Town accounced as nextMEDIA Digital Launch Pad Winner
Tuesday, January 25, 2011 - Moderation Town Brings Home the Hardware at NATPE
Tuesday, January 25, 2011 - NAPTE and nextMedia Announce 'Digital Launch Pad Winner'
Thursday, February 3, 2011 - NATPE to Include Digital Media Innovation through Interactive Entertainment Software