Breakthrough Films & Television, Martomagic and PPI Worldwide Group have partnered to develop a television series for retail’s hottest collectible toy – Gogo’s Crazy Bones. Full article >
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Toys“R”Us Time Square will be handing out over a million promotional Gogo’s Crazy Bones packs to people participating in the Macy’s Thanksgiving Day parade See article >>
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Licensing.biz magazine article – “Now Gogo’s Head Online” by Samantha Loveday See article >>
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Giant Step launches the Gogo’s site in Hebrew ( Gogo’s are a McDonald’s Happy Meal in Israel )
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Giant Step Inc. was awarded Outstanding Achievement for excellence in the design, development and implementation of the Gogo’s Crazy Bones – Online Community [ www.gogoscrazybones.com ]. The honor, granted by the Interactive Media Awards, recognizes that the project met and surpassed the standards of excellence that comprise the web’s most professional work. The judging consisted of various criteria, including design, usability, innovation in technical features, standards compliance and content. In order to win this award level, the site had to meet strict guidelines in each area – an achievement only a fraction of sites in the IMA competition earn each year. View the award > JUDGING SYSTEM & RESULTS [ taken from the IMA website ] To win an award the entry had to successfully pass through the comprehensive judging system. The judges utilize a points-based scoring system which allows each entry to receive a maximum of 500 points. By adhering to the specific guidelines and criteria of this system the judges are able to maintain the highest degree of fairness, accuracy and integrity; competently and effectively evaluate entries; and, deliver clear results. The project was scored using five specific criteria, with a score from 0-100 awarded for each criterion. […]
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“Gogo’s Crazy Bones arrive in Benelux… already signed Licensees for footwear, stationary, greeting cards, posters, socks, calendars, bedding, wheeled toys, apparel, plush toys…Pengiun and Random House.. ” Kazachok Licensing Magazine >
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AT&T experiences record-breaking text messaging volumes on US Election night. Rock the Vote reaches over 2.3 Million registered voters, the largest youth vote turnout in history!
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“Gogo’s are the No.1 selling collectible in the U.K., Spain, Germany, Benelux and Australia/New Zealand”, GlobalLicense! Magazine >>
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