2007
2006
2005
2004
2003
2002 |
NEWS / 2007
February 14, 2007
Remember What Your Mother Told You - "Always Wash Your Hands Before You Eat!"
TORONTO, ON, February 14, 2007 / Toronto Hilton Hotel — The Clean Freak Patrol believes that hand hygiene should be the start of every meal, but in our busy world we sometimes forget to visit the washroom before we eat.
With the new Clean Freak Patrol hand gel packets people can wash their hands right at their table, preventing the spread of harmful germs or bacteria.
'If hand hygiene gels were provided in every food service establishment we could significantly reduce the spread of illness" says Michael Morris, President of Clean freak Patrol Ltd. Clean Freak Patrol hand sanitizing packets are similar in size to a standard 'wet-wipe' or condiment package and can be easily included on a food tray, in a take out bag, or provided at the table in the Clean Freak Patrol packet holder. Staying germ free has never been so easy.
Clean Freak Patrol will be sharing a booth with Rabco Foodservice Ltd. (www.rabcofoodservice.com) at the upcoming Food Safety Forum in Toronto, Ontario. The Food Safety Forum (www.foodsafetyforum.ca) is Canada's national forum for food safety in the food service, hospitality, retail grocery, C-store, public health and food
manufacturing sectors. This one day conference will be held on February 19, 2007 at the Toronto Hilton Hotel and is great way to improve your knowledge and food handling practices while meeting some of the top food safety practitioners in North America.
Clean Freak Patrol hand sanitizer is an anti-septic, non-alcohol, lightly scented gel containing Aloe Vera. The hand sanitizer works without water and significantly reduces the spread of harmful germs and bacteria. Health care agencies are in agreement that proper hand hygiene is the single most-important infection prevention and control practice to reduce the spread of illness. In our post-SARS world, with the threat of flu pandemics a hot news topic, it is vital that food service establishments provide customers with the means to reduce their exposure to harmful bacteria, giving their clientele a sense of safety and security in the face of such serious and highly publicized health care issues.
Clean Freak Patrol is currently running a Public Service education campaign in conjunction with Hope For Health (www.hopeforhealth.org). Clean Freak Patrol Public Service Announcements features the Clean Freak Patrol cartoon characters and encourage people to maintain proper hand hygiene practices to prevent the spread of germs. The 15 and 30 second spots were produced in collaboration with The Creative Marketing Network (www.starcmn.com) and Toronto Agency Giant Step (www.giantstep.ca) and will begin appearing on television in the coming months.
Michael Morris, President of Clean Freak Patrol Ltd. is available for interviews.
Spread the Word - Not the Germs! Visit www.cleanfreakpatrol.com
ABOUT RABCO FOODSERVICE LTD.
Rabco Foodservice Ltd. (www.rabcofoodservice.com) is the exclusive Canadian importer of Bakers Pride, Carlisle Foodservice Products, DuraWare, APW/Wyott, Edlund Company, Magnum Shelving & Cookware,Kelvinator, Kold-Draft and Beverage-Air products. Rabco has agents across Canada that can be contacted for information or assistance, and products available at any local foodservice equipment dealer.
ABOUT THE FOOD SAFETY FORUM
The Food Safety Forum (www.foodsafetyforum.ca) is Canada's national forum for food safety for the foodservice/hospitality, retail grocery/C-store, public health and food manufacturing sectors. The food safety conference features some of the top food safety practitioners in North America with seminars and exhibits designed to improve knowledge and food handling industry practices.
ABOUT HOPE FOR HEALTH CHARITABLE FOUNDATION
Hope for Health (www.hopeforhealth.org) is is a non-profit charity organization focused on raising money for medical research. Hope for Health was founded in the fall of 2000 by Toronto dentist Dr. Erle Strauss who was successfully treated after facing a severe case of high grade Non-Hodgkin's lymphoma.
ABOUT CLEAN FREAK PATROL LTD.
Clean Freak Patrol Ltd. (www.cleanfreakpatrol.com) is a for-profit, socially-conscious, cause-related manufacturer and marketer of health care products for the youth and adult market. A portion of all sales of the CLEAN FREAK PATROLTM brand are donated to charity.
ABOUT THE CREATIVE MARKETING NETWORK (CMN)
The Creative Marketing Network (CMN) (www.starcmn.com) is a value-added network of professionals who use CMN's STAR Planning methodology with their clients to achieve maximum results with minimum resources. Over the past 20 years CMN has been the Marketing Agency of Record for major corporations including Microsoft Canada, IBM, Apple Computer, NEC and ATI.
ABOUT GIANT STEP
Giant Step (www.giantstep.ca) helps businesses get the most out of their marketing and corporate communications. By combining business strategy, experience design, and industry-leading technologies, Giant Step delivers innovative and profitable customer experiences through multiple channels including the web, print, television, radio, events and the press.
MEDIA CONTACT:
Norman Evans
CMN - The Creative Marketing Network Inc.
416-722-5186
norman@nmbc.tv
Yaeer Katz, Interactive
CMN / Giant Step Inc.
416-596-0800
yaeer@nmbc.tv
### |
|
