WordPress Site for ADHD Management Software CLIENT ADHD ASSIST LAUNCHED 2015
Read OnInvestment Diversification Research Database CLIENT WILLIAMS RESEARCH INT'L (for HEART & STROKE FOUNDATION) Note: This project was done by a founder before starting Giant Step Visit The Site HIGHLIGHTS * Developed database to assist in research project * Tracking investment diversification options * Assisted Williams Research International Inc. * Improving medical research investment results ABOUT THE PROJECT For years, the Heart & Stroke Foundation has been collecting donations for medical research through yearly lotteries and other initiatives. Their research investments into disease recovery and prevention is unmatched in the country. Over the last few years, most investments have been directed towards the same proven medical labs and scientists, and a second look at the investment strategy was required in order to diversify their investments - to give a chance for young researchers, expanding labs, and get more valuable medical research for the money. In collaboration with Williams Research International, a database system was developed to assist in the search for possible diversification strategies. The project involved an elaborate database system and a series of custom reports, presenting and summarizing the data. Williams Research reviewed the data and submitted a report of the findings to the Heart and Stroke Foundation of […]
Read OnCompany-wide Data Asset Mapping CLIENT WILLIAMS RESEARCH INT'L (for NOVARTIS) Note: This project was done by a founder before starting Giant Step Visit The Site HIGHLIGHTS * Developed a database system for Novartis * Largest pharmaceutical company in the world * Assisted Williams Research International Inc. * Tracking all company-wide data assets * Built for the senior management in Switzerland ABOUT THE PROJECT Novartis is the largest pharmaceutical company in the world. Based in Switzerland, it holds some of the largest medical research facilities and develops more new medicine than any other company. With their immense collection of quantitative and qualitative data kept in hundreds of databases throughout the company, the senior management required a new database system in order to keep track of all of the databases of operations in the company. Every group manager had to be interviewed in order to develop a data-map of the company, that includes all operations, their data assets, how to access them, who is in charge of the information, and more detail. The database had to be customized to their unique requirements and organizational structure. In collaboration with Williams Research International, Giant Step developed a database system to assist in the interview […]
Read OnIntegrated Marketing Campaigns CLIENT CLEAN FREAK PATROL LAUNCHED 2006-7 Visit The Site HIGHLIGHTS * Investment secured to launch a new product * 1000 Shoppers Drug Mart locations * 60M impressions in national ad campaign * IR, Trade, and Consumer marketing * Web, Print, TV, Outdoor, Events, Publicity * Developed corporate marketing strategy * Assisted securing over $2.5M investment * National Shoppers Drug Mart distribution deal * National partnership with Junior Achievement * Trade communications and consumer marketing * Sales kit, trade booths and sales presentations * Interactive children's edu-tainment website * National advertising campaign - 60M impressions * TV, Radio, Internet, and Print ad creative * National publicity through PR and events * Viral web marketing campaign “..an entertaining educational website" - Tim and Bonnie in the Morning, 610AM Radio "..Barbie and GI Joe style electronic playground" - Torontoist.com Clean Freak Patrol is a manufacturer of consumer hygiene products for children, including hand sanitizing gel, soap and wipes. Working with the Creative Marketing Network, Giant Step developed and implemented an overall marketing strategy for the company, which helped secure over $2.5M in venture capital for the company. Extensive prototyping of virtually every aspect of the marketing plan supported the sales […]
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