Panel at Digital Strategies Conference, Canadian Music Week
Gil Katz shares Giant Step’s Social Media expertise and experience in a panel discussion at the Digital Strategies Conference, a part of Canadian Music Week at the Fairmont Royal York Hotel in Toronto.
Social Media – Opportunities to Increase Revenue and Brand Loyalty by Engaging in Online Communities
This panel of industry experts will discuss the future of social media, with a focus on consumer trends, marketing programs and content development. As a brand, marketer or content owner, how can social media improve your current marketing and customer acquisition initiatives? What is the opportunity for brands and marketers to target and reach potential consumers through social networks? How are social networks evolving to incorporate advertising programs and licensed content while addressing privacy and piracy concerns? This panel of experts will get under the hood and provide answers to the questions people are asking about the future of social media.
Giovanni Gallucci, Social Media Ninja/Author/Speaker (USA)
Kobi Gulerson, Senior Account Exec., MacLaren MRM (Canada)
Gil Katz, Managing Partner, Giant Step (Canada)
Jake Maas CFO & Head of Business Dev., LivingSocial (USA)
Moderator: Sonny Mayugba, Bus. Dev. Director, Sacramento Press (USA)