Giant Step Launches New Company Web Site at www.giantstep.ca

CMN / Giant Step Selected AOR / Digital Agency for Internet Security Product TORONTO, ON,September 10, 2005 — Armor Technologies (Canada) Inc., an Internet privacy protection company, has selected the Creative Marketing Network Inc. (CMN) as their Marketing Agency of Record (AOR) and Giant Step as their Digital Agency for all digital marketing. Founded in 2004, Toronto-based Armor Technologies is a well-funded start-up company, with a mission to become a leader in data security. The company’s hybrid software/hardware product, ArmorWare, was developed to provide maximum security and comfort for using the Internet to exchange personal information without the fear of malicious viruses, hackers, or identity theft. Every time a computer user launches into cyberspace temporary files build up on the hard drive and bog down the system with malicious software. With Armor Technologies’ encryption system this can be prevented. Hackers, thieves and questionable advertising practices are no match for ArmorWare. The identity theft and intrusion problem is getting exponentially bigger, not smaller. “Based on a survey of 1,500 US Internet users by Consumer Reports (October ’05), about 80% say they are restricting their time on-line, reducing online purchases and refusing to divulge personal information because of fears about Identity Theft […]

Market Research Recruiter Selects Giant Step for Online Expansion TORONTO, ON, August 12, 2005 — Open Minds Research Solutions has selected Giant Step to expand their online initiatives with an emphasis on growing their participant database. For over a decade, Open Minds has provided first-class qualitative research recruiting services to a range of innovative clients. The Open Minds team finds key audiences for focus groups and survey-based market research studies, using outbound telephone calls as the main means of finding participants. In order to expand its participant database and reach participants from new geographic areas, Open Minds has selected Giant Step to develop an online recruiting strategy for the company. Giant Step will also develop the online solution, market it and measure results, working closely with Open Minds to create a new channel for database growth. The online initiative will be part of the firm’s overall expansion. Recently, the firm has moved into a custom designed boutique-style facility in Oakville, Ontario, that will support in-house focus group analysis using state-of-the-art equipment. ABOUT GIANT STEP Giant Step (www.giantstep.ca) helps businesses get the most out of their marketing and corporate communications. By combining business strategy, experience design, and industry-leading technologies, Giant Step […]

Eyal Katz speaks at the Direct Marketing News (DMN) ‘Getting Up to Speed: The Online Marketing Conference’ introducing best practices for marketing through web media.

Giant Step’s print advertising for Connors and Co. Travel outsells all other sponsors at the annual Vinifera Women in Capital Markets (WCM) Awards Gala silent auction fundraiser.

Giant Step sponsors the annual ‘Inventing the Future’ conference and Young Inventors International (YII) at the Centre for Innovation Law and Policy. YII is a non-profit organization that aims to educate innovators under the age of 35 and connect them with resources to commercialize their inventions. Giant Step installed YII’s Online Community Forums, helping connect between innovators and commercialization experts.    

Giant Step Selected to Design Torontotalks.org